Business Development with Accountancy Partners

Shoretail Finance is a local financial advice practice with several advisors, and a growth plan to expand their business over the next 18 months. They are currently looking for new clients to expand their books, and have a number of professional partnerships, who have referred clients to Shoretail in the past.

It was evident to the Shoretail management team that to strengthen and increase referrals from these partnerships, they need products that are particularly suited to address the needs of accountancy partners. Having recently had a training session from Insignis, the Shoretail team can see the clear benefit of providing and managing the Insignis cash service on behalf of their accountancy partners.

One of the accountancy firms had an SME client that had recently sold their business and needed an immediate investment solution. With a large tax bill on the horizon, the funds needed to be completely protected, but with sufficient liquidity to allow the bill to be paid when required. As Shoretail knew the bill payment date, they used the Insignis service to place funds across 4 accounts for full protection and a high blended rate, all set to mature a week or so before the bill was due to be paid. The partner accountant was especially happy with this, as the solution demonstrated prudence on their part to the client.

Cash can be a great door-opener for new business, and many accountant client circumstances start with cash, so having Insignis as part of the wider portfolio can win clients when your service is compared to other providers. Our team are happy to present our product to accountants, alongside our IFA partners, so contact us today to find out how you can best use the Insignis product to help grow your business.